Mortgage Alliance’s “MAC Rally of Hope” Raises Almost $90,000 in just 14 days for the Canadian Breast Cancer Foundation

From Port Moody British Columbia on July 11th to arriving at St. John’s Newfoundland on July 25th, the MAC Rally of Hope (supporting the Canadian Breast Cancer Foundation) travelled over 7,500 kilometers, crossed through 6 time zones and touched the lives of thousands of Canadians and raised an astonishing $88,000.00!!!

Even before the July 11th launch date, the MAC Rally Of Hope radio advertising could be heard across the country on over 40 radio stations for more than 3 weeks. That’s close to $250,000 worth of free radio advertising support. That doesn’t even include all the Public Service Announcement ads and media coverage that was created by Mortgage Alliance members and CBCF representatives who supported this national event. Consumers heard that that the Mortgage Alliance Family cares about the same things they care about.

But this was no “Easy Rider’s” experience.

The first parade of riders that left the West Coast faced a myriad of weather patterns ranging from bitterly cold temperatures to endless down pours of rain to the unthinkable hail-the-size-of-golf-balls predicament.

However, with their steadfast courage and the support of their colleagues, friends and strangers who inspired the group with their stories of Breast Cancer survival – the band of bikers persevered.

But most of all, the 2010 MAC Rally of Hope demonstrated the passion and commitment of the Mortgage Alliance network from coast-to-coast who stood together to support a worthy cause and it is because of YOU that it was a thunderous success.

Special thanks must be extended to the riders who participated in the Rally and all the Mortgage Alliance team members who supported the cause by conducting their own special events in their communities. Your fund-raising efforts made ALL THE DIFFERENCE!!! .

Preparations are already in the works for next year’s Mortgage Alliance MAC Rally of Hope, supporting the Canadian Breast Cancer Foundation, starting on July 17th 2011 in Vancouver B.C..

Click here for all the pictures taken throughout the 14 day event!!

Click here to listen to our PSA